Aramark Uniform Services is committed to protecting your privacy. This Privacy Policy explains how Aramark Uniform Services (“Aramark,” “we,” “us,” or “our”) collects, uses, and safeguards your information when you interact with us. This applies to information collected through: (i) Aramark’s websites, (ii) purchases of products or services via Aramark’s websites or other means, (iii) channels referencing this Privacy Policy, (iv) our contact or call centers, and (v) any other method through which you provide information to us.
By accessing Aramark’s websites, engaging with our communications, or submitting information to us, you acknowledge your acceptance of this Privacy Policy. You consent to the collection, processing, usage, transfer, and storage of your personal information as detailed herein. Please note that this Privacy Policy pertains specifically to Aramark Uniform Services and does not extend to the practices of unaffiliated companies or individuals not employed or managed by Aramark. It also does not cover information collected on websites not explicitly referencing this Privacy Policy.
1. Types of Information Aramark Uniform Services Collects
Aramark Uniform Services gathers several categories of personal information to enhance service delivery and customer experience. These categories are detailed below:
1.1 Categories of Personal Information
- Identifying Information: This includes personal details that can identify you, such as your name, employer, postal address, email address, and telephone number. This information is crucial for account management and personalized communication.
- Payment and Order Information: When you make purchases or utilize our services, we collect necessary payment details such as shipping and billing addresses, and credit or debit card numbers to process transactions efficiently.
- Technical, Computer, and Connection Information: To improve your online experience and website functionality, we collect technical data. This includes device information, geolocation, browser type, operating system, Internet Protocol (IP) address, cookie data, pages visited (including referring and exit pages), session duration, and access dates and times. This data helps us understand user behavior and optimize our digital platforms.
- Demographic Information: We may collect demographic details like age, gender, and geographic location to better understand our customer base and tailor our services. This information is often used in an aggregated and anonymized form.
- User Preferences: Information about your preferences, such as food choices, sizes, preferred service locations, and optimal service hours, helps us customize our offerings to meet your specific needs.
- Visitor Past Purchases: Records of your past purchases help us understand your purchasing history and preferences, allowing us to offer more relevant products and services in the future.
- Survey, Marketing, and Promotional Information: When you participate in surveys, marketing campaigns, or promotions, we may collect contact information (name, email, address) and other details you provide. This allows us to process your participation and improve our marketing efforts.
1.2 Sources of Information
Aramark Uniform Services collects information from various sources to ensure comprehensive service and understanding of customer needs:
- Directly from You: We collect Identifying Information when you use our websites, order products or services, communicate with us via mail, phone, or email, or respond to information requests through advertisements, surveys, or promotions.
- From Purchase Transactions: Payment and Order Information is collected when you make purchases through our websites, physical locations, or partner locations.
- Automatically Collected Data: Technical, Computer, and Connection Information is gathered automatically when you interact with our websites and online platforms through cookies and similar technologies.
- Third-Party Sources: We may receive Identifying Information and Demographic Information from third parties authorized to share such data, enhancing our customer understanding and service capabilities.
- User-Provided Preferences: User Preferences are collected through purchases, website interactions, surveys, and direct communications, helping us tailor services to individual needs.
- Purchase History Records: Visitor Past Purchase information is derived from purchase transactions made directly with us or through service providers acting on our behalf.
- Voluntary Submissions: Survey, Marketing, and Promotional Information is collected when you voluntarily provide it through electronic or print surveys and questionnaires.
1.3 Purpose of Information Collection
Aramark Uniform Services utilizes collected information for specific purposes aimed at improving customer service, enhancing user experience, and optimizing business operations:
- Enhancing Customer Interactions: Identifying Information is used to personalize and improve customer interactions by responding to requests, enhancing services, customizing experiences, and communicating for marketing and customer service purposes. For example, we use this information to provide special offers, product updates, and customer support.
- Order Fulfillment: Payment and Order Information is essential for processing purchases, including shipping and billing, ensuring smooth and accurate transaction completion.
- Website and Technology Improvement: Technical, Computer, and Connection Information helps us improve and secure our websites and technologies, supporting business operations and marketing strategies through website optimization and security enhancements.
- Service Customization: Demographic Information and User Preferences are used to refine our services, address customer requests more effectively, and provide a more tailored and relevant customer experience.
- Business and Marketing Analysis: Visitor Past Purchase information is analyzed to understand product popularity, regional demand, and overall business performance. This data is also used to offer customized marketing and product offerings to customers.
- Survey and Promotion Management: Survey, Marketing, and Promotional Information is used to manage surveys and promotions, communicate with participants, and further improve our services based on feedback and engagement.
1.4 Categories of Information Recipients
Aramark Uniform Services may share information with specific categories of recipients to facilitate business operations and service enhancements:
- Third-Party Service Providers: We share various categories of information, including Payment and Order Information, Technical Information, Demographic Information, User Preferences, Visitor Past Purchases, and Survey, Marketing, and Promotional Information with third-party service providers. These providers assist us in achieving the purposes outlined above, such as processing payments, improving website functionality, conducting marketing campaigns, and analyzing customer data. These third-party providers are essential for supporting and enhancing our service delivery and operational efficiency.
2. Additional Data Collection Practices
When you create an account on Aramark Uniform Services websites to place an order, we collect your email address and other personal information to facilitate future account access. Logging into your account, using the customer portal, or placing phone orders allows us to combine your personal data with non-personal information, such as past order history. This combination helps us create a profile of your ordering behavior, which is used for marketing and service customization.
We may also merge personal information collected online with data from offline sources, such as phone orders or purchased email lists. This combined information is managed according to this Privacy Policy as long as it remains combined. Furthermore, Aramark may aggregate personal information to produce anonymized data, such as calculating the percentage of visitors from a specific area code. This aggregated data does not personally identify individual users and is used for statistical analysis and business insights.
3. Offers and Promotional Communications
Aramark Uniform Services may send promotional offers, coupons, and informational materials, including catalogs, to website visitors via mail. We may also utilize lists acquired from third-party sources or public records for these mailings. If you prefer not to receive offline mailings about products from Aramark Uniform Services websites, please refer to the “How can I opt-out?” section for instructions on opting out of these communications.
Aramark Uniform Services may conduct sweepstakes, contests, and promotions that require participants to provide personal information, such as contact details (name, email, mailing address). Participation in these promotions is voluntary. By entering, you agree that Aramark may disclose your personal information to third parties involved in administering the promotion, including winner selection, prize fulfillment, and legal compliance, such as providing winners lists as required by law. Additionally, entry constitutes agreement to the official rules of the promotion, which may permit the sponsors to use your name, voice, and likeness in promotional advertising, unless prohibited by law. Personal information collected through these promotions is used to communicate with you regarding the promotion and as otherwise permitted under this Privacy Policy and the specific rules governing each promotion.
4. Interactive Features on Aramark Websites
Aramark Uniform Services websites may feature interactive areas such as chat rooms, forums, message boards, product review sections, and other zones where visitors can post comments and information. These features are designed to enhance user engagement and community interaction. If you participate in these interactive areas, please review any posted rules, as you are bound by them in addition to our general terms and conditions. Participation rules may include age restrictions and other guidelines.
Please be aware that any information you post online in these public areas is accessible to everyone. Aramark is not responsible for the privacy of information you voluntarily disclose in public forums. Aramark reserves the right to publish your name, voice, likeness, and other personal details in connection with any submissions you make to our websites or in response to our advertisements or information requests. You should also know that Aramark may, but is not obligated to, publish product-related comments you make on other websites owned by Aramark, with or without attributing the comments to you. Exercise caution and discretion when posting personal information in public forums.
5. Affiliate Programs
Aramark Uniform Services may offer affiliate programs for qualified third-party websites. Participation in these programs is optional for third-party affiliates. Personal information provided in applications by third-party websites to join the affiliate program will be used by Aramark to assess their eligibility and as permitted under this Privacy Policy. For approved affiliates, Aramark will maintain account information for communication and other uses as described in this Privacy Policy. This ensures effective management and communication within our affiliate network while adhering to privacy standards.
6. Technologies Used for Data Collection
Aramark Uniform Services utilizes various technologies on its websites and in marketing communications to enhance user experience and gather data for business improvement. These technologies include cookies and web beacons.
Cookies: These are small data files transferred to your computer or internet-accessing device when you visit our websites. Cookies enable us to track statistical information about website navigation, both during your session and over time. This helps us improve website functionality and deliver more relevant content. Cookies also allow us to remember items in your shopping cart and personalize your online experience by tailoring websites and advertisements to your preferences.
You have the option to manage cookies. You can configure your device to alert you each time a cookie is set or disable all cookies through your browser settings (e.g., Internet Explorer, Chrome, Safari, Firefox). Consult your browser’s help menu for cookie management instructions. However, disabling cookies may impair the functionality of some parts of Aramark websites, and you may lose access to certain features. Note that browser-based cookie management tools are beyond our control, and we cannot guarantee their effectiveness. Some websites may offer automated tools to manage cookies directly on the site.
While cookies are not essential for browsing Aramark websites or viewing our ads, they may be required to place online orders. If you prefer not to accept cookies, you can place orders by phone using the contact numbers provided on the “Contact Us” pages of our websites.
Web Beacons: Aramark websites and emails may contain web beacons, which are electronic images (also known as pixel tags or clear GIFs). We use web beacons to count visitors to our web pages, monitor website navigation, and track email engagement (e.g., whether emails are opened and links are clicked). Web beacons help us develop statistical insights into user activities and preferences, enabling us to provide more personalized content at both aggregated and individual levels. We may collaborate with service providers to assist in tracking, collecting, and analyzing this information.
Google Analytics: Aramark uses Google Analytics to evaluate website usage for internal purposes, such as analyzing website traffic and user behavior. To understand how Google Analytics collects and processes data, please refer to Google’s Privacy Policy.
Information collected through cookies and web beacons may be combined with other data we have collected from you or from third-party sources to enhance our understanding of user behavior and preferences, and to improve our services and marketing efforts.
7. Additional Ways We Share Your Information
Aramark Uniform Services may share your personal information in additional circumstances, particularly in corporate transactions and legal compliance:
Corporate Transactions: In the event of a merger, acquisition, sale of assets, or other corporate restructuring, personal information may be transferred as one of the business assets. Aramark reserves the right to disclose and transfer personal information in connection with such corporate changes.
Legal Compliance and Protection of Rights: Aramark will disclose personal information if legally required or if we believe it is necessary to: respond to legal processes such as subpoenas and court orders; comply with applicable laws; respond to requests from public and governmental authorities; enforce our website policies; protect the rights, privacy, safety, property, or operations of Aramark, our affiliates, website visitors, or others; enforce our terms and conditions; pursue legal remedies or limit damages; and in other legally defined circumstances. This includes exchanging information with third parties for fraud protection and credit risk reduction, potentially without prior notice to you.
Business Purchasing Programs: Aramark may have special purchasing programs with certain businesses or agencies, allowing their employees to access dedicated purchasing features on Aramark websites. In these cases, personal information of employees using these features may be collected or accessed by the participating businesses or agencies as part of the program administration.
8. Links to Third-Party Websites
Aramark Uniform Services websites may include links to websites owned by third parties or Aramark affiliates. These linked sites operate independently from Aramark websites. We are not responsible for the content or data collection practices of these external sites, nor for their use of personal information you provide to them. Aramark expressly disclaims any liability for the privacy policies and information usage practices of these linked websites. We advise you to review the privacy policies of any website you visit, as their terms will govern your interactions and data handling on those sites.
9. Advertisement Serving Practices
Aramark Uniform Services may use service providers to display advertisements on third-party websites and in emails based on your interactions with our websites and other collected information. For instance, if you show interest in a specific type of uniform, you might see advertisements for that product after leaving our site. To serve these ads, our providers may use cookies or similar technologies to identify you.
For more information about this practice and your choices regarding targeted advertising, please visit the Network Advertising Initiative opt-out page. Additionally, you can opt out of receiving promotional emails from us at any time by following the instructions in the “How can I opt-out?” section. This ensures you have control over your advertising preferences and email communications from Aramark Uniform Services.
10. Updates to This Privacy Policy
Aramark Uniform Services reserves the right to modify this Privacy Policy at any time. The “LAST UPDATED” date at the top of this page indicates the most recent revision. Changes to the Privacy Policy become effective immediately upon posting on Aramark websites. By continuing to use our websites after a revised Privacy Policy is posted, you accept the updated terms. We encourage you to periodically review this Privacy Policy for any changes or updates to stay informed about our privacy practices.
11. Opt-Out Options
Aramark Uniform Services provides you with choices regarding the use and disclosure of your personal information for marketing purposes. You can always choose to be excluded from mailing lists and email marketing campaigns. To opt-out of online marketing efforts, request removal from a mailing list, or correct/update your personal information, please email us at [email protected] with your full name in the subject line and detailed instructions. Include the email address, physical address, or fax number you wish to remove from our marketing communications. Alternatively, you can call us at (800) 388-3300.
We will endeavor to fulfill your requests as quickly as reasonably possible. Please note that opting out of our marketing communications will not remove your personal information from the databases of affiliates or unaffiliated third parties with whom we have already shared your information prior to implementing your opt-out request.
Even if you opt out of marketing communications, you may still receive important administrative messages, such as emails related to orders, product recalls, or safety guidance from product manufacturers. It is not possible to opt out of these essential administrative messages. For California residents, please see section 17 for additional rights and choices.
12. Accessing and Modifying Your Personal Information
Aramark Uniform Services allows you to review and update your personal information. For general accounts on Aramark websites (excluding customer-specific “micro” sites), you can access and edit your account details directly on the website at any time. If you have registered on shop.aramarkuniform.com for a general account, click on “My Account” on the homepage to view or modify your information.
For questions about this Privacy Policy, or to update, remove, or restrict the use of your personal information, please email [email protected]. While Aramark strives to accommodate requests to restrict information use, we reserve the right to delete customer information if we cannot reasonably implement a requested restriction. For California residents, additional rights regarding your personal information are detailed in section 17.
13. Data Retention Policy
Aramark Uniform Services retains personal information only as long as necessary to fulfill the purposes for which it was collected, unless otherwise required by agreements between you and Aramark or by law. Personal information no longer needed for its identified purposes will be securely destroyed, erased, or de-identified. Our data retention practices are designed to comply with legal obligations and ensure responsible data management.
14. Security Measures
Aramark Uniform Services implements commercially reasonable security measures to protect your personal information. We maintain physical, electronic, and administrative safeguards to prevent unauthorized access, including Secure Socket Layer (SSL) security software. SSL is an industry-standard protocol that encrypts credit card and transaction information during online orders, making it difficult for unauthorized parties to intercept. However, please note that general email transmissions to and from us may not be encrypted or secure. Our systems are designed to limit information access to authorized personnel who need the data to respond to inquiries or as outlined in this Privacy Policy.
15. Contact Information
If you have any questions or concerns regarding this Privacy Policy, or if you need to request this policy in an alternative format, please contact us. You can reach us by sending an email to [email protected] or by calling us at (800) 388-3300. Please be aware that email communications are not always secure, so do not include sensitive information such as credit card details in your emails to us.
16. Policy Regarding Minors
Aramark Uniform Services websites are not intended for children under thirteen (13) years of age and are aimed at an adult audience. Aramark does not knowingly target children or collect personal information from children under thirteen. If we discover that a child under thirteen has submitted personal information without parental consent, we will take steps to delete that information from our databases and not use it, except as necessary to protect the child’s safety or as legally required.
If you become aware that we have collected personal information from a child under thirteen, please contact us using the information in the “How can I contact Aramark?” section.
Minors under eighteen (18) years of age can request deletion of their personal information by emailing [email protected]. While we make reasonable efforts to comply with such requests, please note that complete and comprehensive removal of data from all systems cannot be guaranteed.
17. Rights and Choices for California Residents
If you are a California resident, you have specific rights under California law regarding your personal information:
- Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected, used, disclosed, and sold about you, as well as the sources of this information. To make a request, call us at (800) 388-3300 or submit a request on our website. You may also authorize an agent to make these requests on your behalf.
- Right to Delete: You can request that we delete any personal information we have collected from you. To request deletion, call us at (800) 388-3300 or submit a deletion request on our website. An authorized agent can also make deletion requests for you.
Upon receiving your request, we will verify your identity to protect your privacy, potentially using a third-party verification service. Aramark will honor these requests unless they conflict with legal exemptions under the California Consumer Privacy Act (CCPA). Please note that we are only required to honor such requests twice per 12-month period.
Exercising these rights will not negatively affect the price or quality of our products or services.
California law requires us to disclose whether we “sell” personal information. Aramark does not sell or rent your information for profit to data brokers. However, in certain instances, sharing information to provide personalized services or customized offers may be considered a “sale” under California law. This includes sharing identifiers, commercial information, internet activity, and inferences to improve your online experience. You have the right to request that we stop such sharing.
To submit a request under this section, you may authorize an agent to act on your behalf through our website. After submission, we will contact you via email to verify the request before processing it. We may ask for additional information to confirm your identity. We aim to fulfill your requests as soon as reasonably possible and in compliance with applicable laws.
18. California Direct Marketing Information
California residents have the right to request information about personal information disclosed to third parties for their direct marketing purposes under California Civil Code Section 1798.83 (Shine The Light law). Customers with a personal, family, or household relationship with Aramark can request this information once per year, free of charge. This includes a list of categories of information shared and the names and addresses of third parties who received it. To make a request, email [email protected] and reference “Shine The Light Law” in your email.
19. Notice for California Residents
Under California Civil Code Section 1789.3, California users are entitled to the following consumer rights notice: For questions or complaints about Aramark websites, email [email protected] or call (800) 388-3300. California residents may contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs at (916) 445-1254 for assistance.
20. Do Not Track Signals
Do Not Track (DNT) is a developing standard. As it is not yet finalized, Aramark Uniform Services adheres to the standards set out in this Privacy Policy and does not currently respond to DNT signals. We are committed to respecting user privacy and will continue to monitor and adapt to new privacy standards as they evolve.
