The 2024 NFL uniform redesign season has officially kicked off, and the New York Jets are leading the charge. Following last year’s successful debut of the white 1980s “New York Sack Exchange” throwback uniform, which was worn twice during the 2023 season and met with enthusiastic fan response, the Jets have fully embraced their history. In February, the team confirmed that the popular white throwback would be promoted to primary status, headlining a brand-new uniform set that includes green and black designs.
Now, the complete set of Jets New Uniform designs has been officially revealed. Let’s dive into each element and explore what makes this new collection a significant moment for the Jets and their fans.
The Revamped Jets Logo: A Nod to the Past
The iconic Sack Exchange-era logo, originally created in 1978 by the Jets’ video editor Jim Pons (also known for his musical past as the bassist for The Turtles), is back with subtle but significant updates. While the Jets utilized the historically accurate original logo for last year’s throwback uniforms due to NFL regulations, the promotion to primary status allowed for some modern refinements.
Here’s a closer look at the changes and a side-by-side comparison illustrating the evolution of the Jets logo:
Comparison of the updated New York Jets logo for the 2024 uniforms (left) and the original Sack Exchange era logo (right), highlighting subtle design tweaks.
The Primary Helmet: Staying Grounded in Fan Preference
For the helmet shell, the Jets have opted to retain their existing green shell, used from 2019-2023, despite speculation about a potential return to the original Sack Exchange shade of green. Internal fan polling indicated strong approval for the current shell color, influencing the team’s decision.
The new helmet design features the updated logo and an “NY” logo on the nose bumper, adding a touch of modern branding. Below is a comparison showcasing the new helmet alongside the original Sack Exchange helmet, emphasizing the shell color difference and logo variations:
Side-by-side comparison of the New York Jets’ 2024 helmet (left) featuring the updated logo and the original Sack Exchange era helmet (right), illustrating the subtle shell color and logo differences.
Adding an interesting layer to the home vs. away uniform debate, Jets Fan Commerce VP Chris Pierce addressed the team’s approach to uniform selection in a recent interview:
Over the course of our history, we have gone back and forth with green being our primary uniform at home, and white being our primary uniform at home, often depending on the coach. Even within the Sack Exchange era, Joe Walton had a propensity to wear white at home, whereas Walt Michaels had a propensity to wear green at home.
But in terms of our home uniforms going forward, when the schedules get released in May, we’ll sit down and talk through when we should wear each identity, based on time of year, day game vs. night game. It’ll be decided on a case-by-case basis basis.
This suggests a flexible approach where both “Home” and “Road” designated uniforms could see action both at MetLife Stadium and on opposing fields throughout the season.
The Green Primary Uniform: A Modern Take on a Classic Look
The green primary jersey offers versatility, designed to be paired with either white or green pants. While the monochromatic green look might be a less favored option, the jersey itself maintains a classic aesthetic, albeit with a slightly prominent white collar due to Nike’s current template.
Further views of the green primary uniform showcase the details and overall design:
Detailed front view of the New York Jets green primary jersey from the 2024 uniform collection, highlighting the jersey number and white collar design.
Action shot of the New York Jets green primary uniform, showcasing the full kit including jersey and pants, part of the team’s 2024 uniform reveal.
While the original Sack Exchange uniforms did feature a white collar, its narrower execution contrasted with the more pronounced collar on the new jerseys. This design choice makes the collar a more significant design element, a departure from the subtle trim of the original.
[Image grid of additional views of the green primary uniform as in the original article]
The White Primary Uniform: Embracing the Throwback Success
The white primary uniform largely mirrors the popular throwback worn last season. The key addition is the option to pair it with green pants, creating a fresh combination alongside the existing white pant option. Minor tweaks to the helmet logo complete the update.
Additional images provide a comprehensive view of the white primary uniform:
[Image grid of additional views of the white primary uniform as in the original article]
The Black Alternate Uniform: Modern Flair with a Retro Base
The black alternate uniform aligns with contemporary uniform trends while maintaining the core design elements of the new set. The helmet side view and additional images offer a closer look:
Side view of the New York Jets black alternate helmet, showcasing the logo and striping details for the 2024 season uniform.
[Image grid of additional views of the black alternate uniform as in the original article]
Notably, the Jets have confirmed that black pants, previously paired with white jerseys in past seasons, will remain an option with this jets new uniform set, further expanding the potential uniform combinations.
Overall Impression: A Respectable Upgrade
The new jets new uniform collection presents a solid and respectable NFL uniform set. While not a top-tier design in some opinions, it marks a significant improvement over the previous set. A particularly interesting design choice is the absence of team branding on the jersey front, featuring only the NFL logo and player number. This is a departure from the current NFL trend and a feature driven by the desire to maximize the size and impact of the jersey numbers, as explained by VP Chris Pierce:
We really like how big the jersey numbers are — that’s one of the linchpins of this design, they’re some of the largest of any NFL jersey. If we added a team name or logo, we were going to have to reduce those elements. And we felt that that kind of trumps adding the logo to the jersey.
Pierce also provided candid insight into the relatively quick decision to move away from the 2019 uniform set, acknowledging that while the team aimed for a forward-thinking design, it ultimately fell short of fan expectations. The new collection incorporates the fan-favored green helmet shell and black alternate from the 2019 set, blending the familiar with the retro-inspired direction.
The unveiling of the jets new uniform marks an exciting chapter for the team and its fanbase, blending nostalgia with modern design for the 2024 NFL season and beyond.
